Breaking in to a Middle School or High School that has a long and/or close relationship with a photographer can be challenging. But often the established photographer will neglect the smaller or more obscure sports teams.

We use a spreadsheet called a matrix to analyze all photography opportunities in our area and we associate a dollar amount to each of these events. This allows us to see the potential money out there waiting to be realized and it allows us to forecast the amount of revenue we expect for events already booked.

Graduations can be one of the most lucrative photo markets. Best of all, Candid Color Systems® has all of the know-how and systems to help you be competitive and profitable in this market.

Graduations and school portraits are two markets that can be very profitable and fun to photograph. You can book both at the same time in a face to face visit to a school. No appointment necessary!

It is important when you are planning on booking sports photography events to plan your sales calls according to the best time to book the event. We believe the most effective way to approach booking sport shoots is to approach the contact when they are focused on their preparations for the season.

Shortly after the CCS Winter Seminar I traveled to the East Coast to visit family. While cruising around from place to place I happened to notice the first signs of Spring. Rising out of the ground at every intersection were the colorful harbingers of warmer temperatures and sun-soaked trees. No, I’m not referring to bright yellow daffodils or purple crocuses but League registration signs.

Regardless of what business you’re in, first impressions are everything. A great first impression and a professional look can help a youth sports photography business book more business, and increase its sales on every job.

As the New Year begins, now is the time to create new resolutions to improve your business. Here are a couple of ideas that will help you achieve this goal.

There are several factors that can determine the success of selling and booking sports photography in the school market. Here are some keys to maximizing your time and increasing your sales.

The summer months can provide several photography opportunities. Here are a few things to consider this summer while booking and shooting outdoor events.